Long-Challenged Weekday Movie Attendance May Jump When Theaters Open, Analyst Predicts: Has Buy Ratings On Cinemark Imax, National Cinemedia

Delayed theater openings to mid-late June will be a net positive to exhibitor profitability, said one analyst Monday, applauding a newfound clarity around opening strategies and hinting at a silver lining - a bump in elusive weekday attendance, at least for a while. "We would expect movie-goers naturally moved their attendance to Monday, Wednesday, and […]